Bootstrapping Your Marketing: Online Panel Discussion

Thursday, 21 May 202012:30 - 13:30

Due to the government advice in regards of social distancing, we are conducting this event online via zoom. Read below for more details.

Learn how to kick-ass in marketing with a small budget or limited resources. In this panel discussion, we’ll be hearing from a seasoned marketer and a business owner who had no previous marketing experience and hustled her way to marketing glory.

To most small business owners and startup founders, without doubt, marketing is a critical function to bring in more business. However, the reality is, for early stage or bootstrapped ventures, they may not be able to afford to engage an agency or to have an in-house marketer on a full time basis.

This panel discussion will discuss useful mindsets and practical hacks that entrepreneurs can do to achieve great marketing results without breaking the bank.

Who is this event for?

  • SMEs business owners
  • Startup founders
  • In-house / one-person marketer

What to expect from this event?

  • Networking with like-minded entrepreneurs
  • How to do your own marketing as a SMEs business owner / startup founder
  • How to run marketing on a small budget
  • Bare minimum (and sometimes free) marketing things to tick off

Online Discussion – how it’ll work:

  • You will need to have a computer & internet connection.
  • Download Zoom. We will send you the link to join 24 hours before.

What are you waiting for? It’s a FREE event, so sign up now! 


Diletta (Deeds) Legowo

SPARK Deakin Marketing & Partnerships Coordinator

Deeds is energised by the way design and creative forms of communication can inspire change. Her practice resides in the intersection of marketing and communication design and social impact. She founded abcdeeds, a creative studio social enterprise which partners with ethical businesses, social enterprises, and not–for–profits in developing enlivening brand communication and campaign strategies. Her main role at the moment is managing the marketing and partnerships portfolio of Deakin University’s startup ecosystem body, SPARK Deakin. She also advises on communication design independently.


Chanie Hyde

Marketing Manager, BugHerd

Chanie Hyde has been a Growth Marketer in the startup industry for more than 8 years, as well as being a freelance travel writer. As one of the first hires at BugHerd, Chanie was instrumental in the companies’ early success. Once the Head of Marketing for Australia’s largest startup accelerator (BlueChilli), Chanie mentors and guides many small businesses through growth marketing strategy

Karen Finch

CEO, Legally Yours

Karen Finch is a non-practising lawyer, entrepreneur and legal tech founder. Karen qualified as a Barrister and Solicitor of the Supreme Court of Victoria and the High Court of Australia in 2003. Since this time, Karen has gained experience within the legal industry across a plethora of different roles, including as a practicing solicitor in Melbourne and an in-house legal recruitment consultant for an international recruitment firm based in the UK. In 2015, Karen became a co-founder of Legally Yours and in 2017, Karen was appointed CEO. Since this time, Karen has scaled Legally Yours significantly, taking it from a bespoke matching service based primarily in Victoria, to a national, automated online service that connects community with fixed-fee and value based pricing lawyers Australia wide. Karen also sits on the Board of the Australian Legal Tech Association (ALTA) and is a passionate ambassador of the ’newlaw’ movement in Australia.

About KUBU by 11th Space

KUBU is an entrepreneurial community that’s designed to educate, inspire and connect entrepreneurs. Kubu is established by 11th Space, a co-working space that also operates as a business hub. We envision to be the catalyst of entrepreneurship where mentorship, business opportunities and access to funding is easily accessible for all – providing the platform for businesses to grow. #whereitallbegan